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About Me

Hello, I’m Paolo and I’m an Art Director.

In 2000 I swapped the Armani suits and smog-covered Ferraris of Milan for thongs and a great lifestyle in Sydney.

In Australia I’ve worked for Lavender, Wunderman, GPY&R, BWM, M&C Saatchi, TBWA, Dentsu and other agencies. I’ve created campaigns for some of the biggest Australian and international brands such as Westpac, CommBank, Microsoft, Google, Coca-Cola, Telstra, Optus, Pringles and WWF.

I love ideas no matter the channels.

If you would like to get in touch, send me an email at p.meucci@hotmail.com or call me on 0417 444 118.

Awards and recognitions

2019 AC&E AWARDS Finalist, Best use of Traditional Channels. '“Who will you meet?” – American Express
2017 AWARD Awards Bronze, Market Disruption and product development. “Give a leg up” – Vinnies
2017 AWARD Awards Finalist, Integrated Campaign. “Give a leg up” – Vinnies
2017 AWARD Awards Finalist, Creativity for good. “Give a leg up” – Vinnies
2014 AWARD Awards Finalist. “Things Can change overnight” – CommBank
2014 MIDAS Awards Silver. “Things Can change overnight” – CommBank
2014 MIDAS Awards Finalist. “Pay With Points” – CommBank
2013 ADMA Awards Bronze. “Pay With Points” – CommBank
2013 ADMA Awards Finalist. “Secret Admirer” – Mark
2013 ADMA Awards Finalist. “Look Schick Hot” – Schick
2013 ADMA Awards Finalist. “Flavour Fusion” – Pringles
2013 APMA Awards Silver. “Look Schick Hot” – Schick
2013 APMA Awards Gold. “Flavour Fusion” – Pringles
2013 Effie Awards Finalist. “Pay With Point” – CommBank
2013 Lester Wunderman Awards Winner in Promo. “Look Schick Hot” – Schick
2012 Caples Awards Finalist in Digital Content. “Little Amazings” – Nokia
2012 Caples Awards Finalist in integrated Campaign. “Food for Thought” – Microsoft
2012 Caples Awards Finalist in Ambient/Guerrilla Marketing. “Food for Thought” – Microsoft
2011 Caples Awards Finalist.  “Plant Spike” – WWF
2010 ECHO Award. Silver. “Plant Spike” – WWF
2010 ECHO Green Marketing Award. Gold. “Plant Spike” – WWF
2007 ADMA Awards Bronze. “Sabre Returns” – Sabre
2007 Caple Awards Finalist. “Tour of India” – Lang LaSalle
2007 ADMA Awards Bronze in Art Direction. “Tour of India” – Lang LaSalle
2006 ADMA Awards Finalist in effectiveness and creative. “Dealer Alert” – Capital Finance
2006 ADMA Awards Finalist. “UOU” – Capital Finance
2005 B&T Shop-a-docket competition. Finalist
2005 ADMA Awards Silver. Merial
2005 ADMA Awards Finalist. “Numberplate” – Capital Finance
2003 Award School. Graduated into the top 12 students, and winner of the Buspak competition during the Supercraft course
2002 ADMA Awards Finalist. “Adults Only” – FOXTEL